Growing in Public: One Blog, Many Front Doors

by Ivo Fokke,

5 min

A company with several products usually ends up with several blogs, and most of them go quiet. We tried the opposite: one blog on Lavvus holding every product's writing, with a tag deciding which website each post appears on. Every site keeps its own design, every post keeps one canonical home, one subscriber list covers the lot. How the pattern works, why tags beat separate blogs, and the few lines a site needs. Plus a footnote on a feed cap we should have caught sooner.

Growing in Public: One Blog, Many Front Doors

Growing in Public: One API, Every Kind of Blog

by Ivo Fokke,

5 min

Some blogs publish themselves on a schedule. Some publish the instant a product changes. Some wait for a person to sit down and write. They share almost nothing about how they work, and they all run on the same platform. Here is why we built Lavvus to hold no opinion about your cadence, your tooling, or your voice, and what running very different blogs of our own taught us about staying out of the way.

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